The Junior Eurovision Song Contest (JESC) celebrates its 20th anniversary and already has an official slogan and logo. They were revealed this Monday. The event will take place on December 11 in Yerevan (Armenia), and will feature 16 participating countries.
The slogan is «Spin the Magic», while the logo represents a spinning top with traditional patterns of Armenia culture and the colors of the country’s flag… all in neon tones.
In a statement, Hovhannes Movsisyan, CEO of the AMPTV national Armenian broadcaster, explained the meaning of these identity options for the JESC 2022:
– It was very important for us to choose a symbol that would reflect the magic of the competition, and the 20th spin of Junior Eurovision that would unite all the children taking part. I am convinced that everyone has fond memories about this toy. While developing the idea, we realised that a lot of countries have spinning tops, each of them unique. This perfectly reflects the values of Junior Eurovision – everyone is united around the idea of magic, music and joy, and at the same time presenting a different song and performance”.